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Scope of a Career in Marketing

Scope of a Career in Marketing
Marketing is regarded as the most important element in the growth of every company. Whether the business is small and has limited financial capabilities or it's a big budget business with powerful financial backup, only marketing efficiency can help it make an impact in the marketplace and earn suitable income.
India is growing fast as a corporate hub and hence, career in marketing is becoming very benefiting. A career in marketing involves analyzing trends in the current market, formulating marketing strategies for business growth, and implementing techniques to increase profitability and market development. The various job opportunities under marketing profile are- project managers, marketing managers, market analysts, sales managers, etc.
Over the years, with increasing globalization, pursuing a career in marketing is gaining fame. Marketing is one of the integral domains of every business structure as it has a significant role to play in almost all the activities pertaining to the promotion and market establishment of an organization. The courses and education programs are of varied amounts and available in various universities and schools.
A degree in marketing would require you to have a good knowledge and understanding of subjects ranging from economics, language and psychology. Considering the trend, it can be certainly said that masters in marketing is one of the many common areas of specialization. In order to pursue a career in the field, a student will have to have a rich knowledge and/or experience along with the entrance tests.
A Master’s program in marketing aims at providing the student to work efficiently in middle to above middle management level at an organization. A student can further excel in the courses such as digital marketing, brand marketing, integrated marketing communication, marketing analytics and research, marketing strategy, pricing strategy and many more which can help them to progress in the further senior management positions.
Following are the specialization areas under marketing:
Digital Marketing
It is a specialized field under marketing that deals with the marketing of products, goods and services with the help of digital technologies and may be built for digital platforms.
Brand Marketing
Brand marketing is a domain of marketing that practices marketing techniques and strategies that identify and differentiate one product from another products through creation of a name or a symbol.
Integrated Marketing communication
It deals with collection, combination and integration of all the methods involved in a brand promotion with a common aim of increasing sales and maximizing cost effectiveness, through print media or publishing.
Marketing analytics
Marketing analytics can be defined as the process of gathering data and information spread across varied sources and channels and consolidating it into a marketing view. One can then extract analytical report that can act as a reference while you make marketing decisions.

Placement consultants help in providing the right job to the right candidate. There are many job consultants in India and Seven Consultancy in Mumbai belongs to top executive firm, who are specialised in providing marketing jobs with several reputed companies. Our Consulting Firm always remain in touch with the top MNCs, corporate firms, private limited firms and other big & small companies in India and abroad. Seven Consultancy Firm tell their human resource requirements to these recruitment consultants, who find the appropriate candidates for them. Under Seven Group, Seven Academy provides HR training and development to the candidates and Seven Educon excellence in Overseas Education and help students to avail abroad admission at Indian Cost. Seven Group India is one of the top Executive Firm in Mumbai, Navi Mumbai & Thane who provides services in the field of HR, Education, IT, Digital & Legal.  7 Group Mumbai is concerned about the protection of environment, our firm initiated a corporate social Program Called Seven Teaching & Oxygen Plantation (STOP). 

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